Strategic Direction

Product Strategy Consulting

Develop clear, actionable product strategies that align with business goals, resonate with customers, and create sustainable competitive advantage.

product strategy consulting

THE SOLUTION

What is Product Strategy Consulting?

Product Strategy Consulting helps you define where your product is going and how to get there. We work with you to develop comprehensive strategies that connect customer needs, market opportunities, and business objectives into a clear roadmap for success.

 

Whether you’re launching a new product, pivoting an existing one, or planning your portfolio’s future, strategic clarity is essential. We bring external perspective, proven frameworks, and deep expertise to help you make confident strategic decisions.

Vision

Define compelling product direction

Market

Understand competitive landscape

Roadmap

Create strategic execution plan

Alignment

Unite stakeholders around strategy

Key areas of focus

Defining an actionable long-term product vision

Developing data-driven product strategy and priorities

Aligning goals, OKRs, and cross-functional execution

Establishing a repeatable strategic planning process

Benefits

Why Product Strategy Matters

Strategic clarity transforms how your organization build and delivers products.

Clear Direction

Eliminate ambiguity with a well-defined strategy that guides product decisions and aligns teams around a common vision.

Better Prioritization

Make confident trade-off decisions backed by strategic rationale rather than competing opinions or gut feelings.

Market Advantage

Identify and capitalize on market opportunities before competitors through deep market understanding.

Stakeholder Alignment

Unite leadership, investors, and teams around shared strategic direction, reducing conflicts and delays.

Faster Execution

Speed up development by reducing strategic debates and providing clear framework for decision-making.

Risk Mitigation

Identify strategic risks early and develop contingency plans before committing significant resources.

When You Need Us

Common Scenarios

Strategic consulting helps navigate these critical inflection points.

New Product Launch

You’re launching a new product and need a comprehensive strategy covering positioning, go-to-market, and competitive differentiation.

Strategic Pivot

Current approach isn’t working and you need to redefine product direction, target market, or value proposition.

Scaling to New Markets

Expanding into new segments, geographies, or customer types requires fresh strategic thinking and planning.

Competitive Pressure

Market dynamics are shifting, competitors are advancing, and you need to reassess your strategic position.

Portfolio Optimization

Managing multiple products and need to prioritize investments, rationalize portfolio, or define product relationships.

Lost Strategic Focus

Teams are misaligned on priorities, roadmap feels reactive, and there’s no clear north star guiding decisions.

How it works

Our Strategy Process

A proven approach to developing actionable product strategy.

01

Discovery & Analysis

Conduct stakeholder interviews, market research, competitive analysis, and customer insights gathering to understand current state and opportunities.

02

Strategic Framework

Develop strategic options, evaluate alternatives, and create framework for decision-making based on business goals and market realities.

03

Strategy Development

Define product vision, positioning, target markets, differentiation strategy, and key strategic initiatives with clear rationale.

04

Roadmap Planning

Translate strategy into actionable roadmap with clear milestones, resource requirements, and success metrics for execution.

05

Alignment & Communication

Present strategy to stakeholders, refine based on feedback, create communication materials, and establish governance for ongoing execution.

Expected Outcomes

Results You Can Expect

Clear strategy drives measurable improvements across your product organization.

2-3x

Better focus

 

Reduced strategic initiatives for clearer execution

35%

Faster decisions

 

Reduced time for strategic choices

50%

Higher alignment


Improved stakeholder consensus

25-40%

Market growth


Increased market share or revenue

Results based on typical engagements. Actual outcomes vary by market conditions, company stage, and execution capabilities.

Success stories

Client Experiences

How strategic clarity transformed these product organizations.

“Sivan is an excellent product manager, product leader and team member. He cares passionately about delighting customers and is highly capable at all levels from strategic direction to writing detailed documents. I would recommend him 10/10 to any company – you will be lucky to have him.”

Charlie Markham

MetaPraxix

“Sivan is the most amazing professional Product Manager I’ve ever hired! I was extremely satisfied with the results he has given me and the way things were done and delivered. His dedication and work hours were beyond expected!”

David Kim

Founder at GrowthPulse

“He was extremely professional with the job and understands product management extremely well. I had excellent work done by him and I will be going back to him for more PM-related tasks! Sivan is someone you can count on for all PM and Agile related!”

Laura Bennett

Head of Operations at CloudWorks

Ready to Define Your Product Strategy?

Let’s discuss your strategic challenges and explore how we can help you develop a clear, actionable strategy that drives results.

No Risk

Flexible month-to-month engagements

Fast Start

Begin seeing results in weeks, not months

Proven ROI

Clear metrics and measurable outcomes

Turn your roadmap into a growth engine.

Book a No-Obligation Strategy Call